‘Swearing customer was a hit’.
Fkn stoked at this feedback on an eLearning voice over. Plus swearing into a microphone is quite liberating.
Tag: copywriting
4 ways to give your script a Christmas feel
Here are 4 bells-on-bobtailingly basic ways to give your script an Xmas makeover.
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5 ways to avoid a voice over fail
Getting a voice for your project is easier than ever. You can find and book a voice actor online, email a script over to them, they record from their home studio and then send the voice over back to you. It’s highly likely you’ll never meet the artist that’s the voice of your brand, product or project.
why it pays to go plain
Happy International Plain Language Day. I don’t know about you, but I’m celebrating by editing a complicated and somewhat confusing letter I received from a service provider. Oh yes, my life really is that exciting.
It’s like, the most unnecessary word ever
Stop in the name of the language law. You are under grammatical arrest. You have the right to remain silent. You really should observe that right.
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Calls to action that just don’t work
It’s first thing in the morning, you’re getting ready for work, eating breakfast and reading the news headlines on your phone. From the other room your partner/roommate/parent/whoever-lives-with-you/work-with-me-here screams out ‘remember to call John about your upcoming appointment. His number is ’91 6579 2435’.
Why live reads are killing your brand
Fast food chains, solicitors, workwear companies, furniture retailers and personal trainers. Just a few brands I may have maimed, injured (or worse) via live read back in my radio days.
Oh voice acting, how do I love thee?
5 ways to show your vo some love
Let’s face it, showing your voiceover actor a little love will help your script shine!
Why phone numbers in ads are a bad idea
As a voice actor I see countless radio commercial scripts containing phone numbers. Here’s why you should reconsider this strategy.
mel hulm 